When I worked with Jon at LullaBellz, he showed a wealth of eCommerce and digital knowledge. As my manager he encouraged my work and helped improve it. Jon was always supportive, a great communicator and very fair to work for.
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The problem with bounce rate (and where is bounce rate in GA4)
Bounce rate in Google Analytics has always been a slightly divisive metric; many would say it’s a core metric to focus on and monitor, but many others argue looking at bounce rate in isolation is Read more…